As the former Head of SEO at Booking.com and having been in several product management roles, I’ve had the pleasure of working with many talented development teams over the years. During this time, I’ve come to realize the critical importance of incorporating SEO into the web development process. After all, what’s a great website if…
Product-led SEO is a customer-centric approach to search engine optimization that focuses on creating high-quality, useful content and resources related to a company’s products or services. This approach is designed to provide value to users and demonstrate the company’s expertise in its field, helping to drive traffic and conversions from search results. The goal of…
About a week back I had a casual chat with one of my friends and it turned out that she’s facing a problem that a lot of students will probably come across in their studies: Transcribing interviews. # Chapter Importance 1. Set Up your dev environment required 2. Open your Terminal required 3. Install Cloud…
A step by step guide on how to activate the Let’s encrypt certificate on a WordPress Blog which is hosted on all-inkl. You’ll need around 15-20 minutes to set everything up. Testing and debugging might take a bit longer (max. 1h). Required components: WordPress, Hosting Company (like All-inkl.com) Optional components: Own SSL certificate, FTP Client…
At some point you’d have to take a deeper look into your websites sitemap. You should definitely do this if your sitemap does not get fully indexed into Google and you want o find out why. If you open the XML sitemap with a text editor it will most likely be in this format: <urlset…
Review and rating markup should be used to provide review and/or rating information about a specific item, not about a category or a list of items. For example, “hotels in Madrid”, “summer dresses”, or “cake recipes” are not specific items.
